Category Archives: Uncategorized

Funny Name, Somewhat Serious Business — Gingivitis

L.A. may not be the hotbed of advertising to the degree of New York or Chicago in the East and Portland in the West, but it holds its own. L.A. firms such as Chiat-Day probably wish they had been as successful as the agency that decided to throw the word “gingivitis” at the American consumer. […]

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